As a small business, we here at Walden Pond Design are always looking for ways to “punch above our weight”. Given this, we thought many of our fellow small business owners in retail might be interested in the American Express Small Business Saturday program. Created to help small businesses stand out during the frenzy […]
Latest Launch Beebe Dock & Mooring Systems
September 4, 2013 By
The entire crew at Walden Pond love the water. It’s not uncommon to find us sailing to Block Island, clamming or catching a 25 pound strip bass from a kayak. As a matter of fact, 10 years ago one of our graphic designers was a lobster fisherman. Thus we jumped at the chance to work […]
New sites looks great, but traffic doesn’t !!
July 29, 2013 By
I have heard this story too many times and feel it’s time to share the remedy. A successful online inflatable boat company recently launched a new site. The new site looked great and they anticipated a positive bump in sales. Wow were they disappointed. Sales were off almost $10,000 thirty days after the launch of […]
Get #1 position on google in five easy steps, using Google Local
October 22, 2012 By
If you own a brick and mortar business, then you should use Google Maps optimization to make it easier for you customers to find you. Plus this is the easiest way to achieve top ranking on Google. Google is now give strong marks to correctly formatted Google local listing entries. It’s free and takes less […]
7 Tips for Creating a Social Media Plan for Your Business
July 26, 2012 By
Do you have social media plan? Are you looking for an easy to follow guide to formulate a plan for your business? Keep reading for seven tips to help your business develop a social plan…
Great Tips to Optimize your Website for Mobile
May 22, 2012 By
The mobile search is a market segment that is constantly growing. It has been found that 61% of mobile users will never return to a website that is not adapted to their mobile devices. This figure shows the importance to your business to optimize your online store for smart phones, tablets etc. However, the search […]
Copywriting: How to improve headlines on landing pages and blog posts
April 16, 2012 By
Headlines are tricky little devils. Whether you’re writing them for an article or a PPC landing page, they can carry your campaign to glory or bury it forever. We gathered some theory on writing great headlines from our sister company, MarketingExperiments, and capped it off with five tips from our editors and a useful process […]
Basics to Help You Setup Your Facebook Page
March 7, 2012 By
Every business should have a Facebook Page. However, having a Facebook Page is not just about getting tons of fans it’s about connecting and engaging with your customers and fans. When your fans comment or share your posts this will will increase your “reach” or number of new people that see your fan page. First […]
13 great tools to help you manage Social Media
February 23, 2012 By
Are you looking for tools to simplify your social media activities? Many businesses feel overwhelmed when implementing their social media marketing. Sometimes the solution is to focus on the right social media tools for your business. We asked social media experts for their most valuable tool for small businesses using social media. Here are 13 […]