I have heard this story too many times and feel it’s time to share the remedy. A successful online inflatable boat company recently launched a new site. The new site looked great and they anticipated a positive bump in sales. Wow were they disappointed. Sales were off almost $10,000 thirty days after the launch of […]
Is your site built for speed ?
June 19, 2013 By
According to study by Akamai 40% of users will abandon a web page if it takes more than three seconds to load. Slow loading websites are bad for your business. In a store you will wait a few minutes to speak with a salesperson, but on the web you can simply close the slow loading […]
Get #1 position on google in five easy steps, using Google Local
October 22, 2012 By
If you own a brick and mortar business, then you should use Google Maps optimization to make it easier for you customers to find you. Plus this is the easiest way to achieve top ranking on Google. Google is now give strong marks to correctly formatted Google local listing entries. It’s free and takes less […]
Facebook to charge users to “promote” posts to their friends
October 5, 2012 By
Facebook is experimenting with a new revenue stream, paid personal posts, but the idea could backfire. “I don’t think the average user will pay to have a post promoted unless it was in some way related to business or advertising. When asking our fans if they would be willing to pay, the general response was […]
Supercharge your WordPress site
September 24, 2012 By
Google is always trying to improve the users experience. This is the reason they add page load time their algorithm in ranking sites. Everybody is in a hurry, nobody wants to wait for a slow loading site. With more and more sites using WordPress it’s important that your fully optimize your WordPress for speed. Fortunately, […]
Are you hiding from Google ?
September 18, 2012 By
Everyone wants to appear first in a Google search. With Google latest release of Penguin they are trying hard to reward sites with GOOD content, while at the same time penalizing sites trying to “game” the system. People spend countless hours and vast sums of money optimizing their site. This is important to maximize your […]
Linkedin announces New Business Pages
September 11, 2012 By
LinkedIn announced this month new redesigned business profiles, which are officially known as Company Pages. These new pages contain company specific business look similar to Facebook’s business page. Business can even add large Cover Photos similar to their Facebook Business Page. “We know a picture is worth a thousand words, so we’ve provided companies with […]
7 Tips for Creating a Social Media Plan for Your Business
July 26, 2012 By
Do you have social media plan? Are you looking for an easy to follow guide to formulate a plan for your business? Keep reading for seven tips to help your business develop a social plan…
Copywriting: How to improve headlines on landing pages and blog posts
April 16, 2012 By
Headlines are tricky little devils. Whether you’re writing them for an article or a PPC landing page, they can carry your campaign to glory or bury it forever. We gathered some theory on writing great headlines from our sister company, MarketingExperiments, and capped it off with five tips from our editors and a useful process […]
Basics to Help You Setup Your Facebook Page
March 7, 2012 By
Every business should have a Facebook Page. However, having a Facebook Page is not just about getting tons of fans it’s about connecting and engaging with your customers and fans. When your fans comment or share your posts this will will increase your “reach” or number of new people that see your fan page. First […]